. : Opt-in email marketing

TYRACO offers marketing professionals two distinct email marketing services to cost-effectively reach and educate their prospects as well as influence their purchasing decisions, namely B2C email marketing and B2B email marketing.

. : Ad banner campaigns

What happens when a marketing tool is used for the wrong purpose? Poor results are inevitable. Most ad banners used today are a perfect example of what NOT to do.

The design is not necessarily the problem. The banner is. It really is nothing more than a banner, and was designed as such. Even though they target different prospects and have different objectives, the banners have more or less the same message: "Click here. Click here."

The fact is, marketers must look at online advertising differently. Not from their point of view but from the visitor's. Delivering what your audience needs or wants, increasing the value of your banner; taking full-advantage of the banner's location and creative specs will take you a step closer to achieving real results when advertising online. Top sites all over the web are willing to sell you prime space on their most popular web pages. Don't miss this opportunity.

While it is true that it is more difficult to encourage web surfers to leave the page they are viewing to visit that of an advertiser, marketing professionals must realize that this is not the case for every market or industry. Real opportunities still exist in online advertising.

Think 2 or 7 percent click-through rates are a thing of the past? Think again. It's time for solid results; let TYRACO get you there.

. : Wireless web design

Now, marketing managers have two options: to get the professional web site they need, and still stay within budget.

Based on your requirements and needs, TYRACO can build a custom web site or use one of many ready-made web templates to design yours. In both cases, you get a high-impact web site that will set your company apart as well as project a strong image. It's time for solid results; let TYRACO get you there.

TYRACO web design at a glance
Professional web design and more...
Let TYRACO design your web site, and you will get more than a collection of professionally-designed web pages; you will also benefit from the expertise of TYRACO.com's e-business consulting branch. The result: a high-impact web site designed to produce solid results.

Want to avoid the headaches of designing your site, finding the right hosting plan, registering your domain name, and publishing your pages to the World Wide Web? Let us worry about the details. TYRACO.agency will work with TYRACO.partners to offer you turn-key solutions.

Project a strong image
Web design, page layouts, graphics, all can be as powerful as your toughest competitor in encouraging your prospects to buy elsewhere. Your professional web site will project an image of strength to facilitate communications and transactions between your company and your visitors.

Establish a solid foundation for your Internet activities
Over time, your web site will change: its structure will evolve; its size will increase. TYRACO will put in place a solid foundation on which you will be able to grow your Internet activities without the need to redesign the site. Better planning today; significant savings tomorrow.

High-impact web design
It's time to make an impact on the Web. Our team of designers will develop a style and page layouts that will set your company apart from the millions of sites present on the Web today.

Web site design in different languages
The perfect solution for companies targeting market in Asia Pacific Region.

. : eBranding

People, consumers and professionals alike, form an image of your eBrand based on all the messages it sends. Hence, a company's entire communications program defines what a particular brand represents and how it is perceived by the audience. Through clear and consistent communications, a brand slowly acquires an identity. This means everything a company does online or offline plays an important role in building a strong brand. That includes its logo, advertising style, communications style, web site design, etc...

The important thing to remember is that your eBrand will acquire an identity whether you plan it or not. Hence, the importance of taking control over your company's ebranding strategy, after all it is your brand. As you can see brand management is not for big companies only.


. : Rich media

From multimedia banners that facilitate data collection, interaction, and transactions to rich email that make it easy for prospects to buy your products, rich media advertising offers the tools to take your marketing initiatives to the next level.

Using the latest Internet technologies, TYRACO can develop an innovative marketing solution that will set your company's message apart while getting you a step closer to achieving your objectives.

TYRACO rich media solutions at a glance
Innovative
What happens when you use the latest Internet technologies to deliver your message? Your audience notices. Go beyond standard Internet marketing tools, and enjoy higher than average response rates.

Effective
When perfectly integrated with your Internet marketing program, Rich media solutions can give your company the extra edge that means the difference between exceptional performance and average results.

Practical
TYRACO rich media solutions are developed around your target market's online habits to optimize interaction. There is no need for your audience to install new software, learn new technologies or change their online behaviour. Rich media builds on what they already know and do.

. : Digital brochures

Despite the high cost of developing brochures, the bulk of the expenses associated with using this medium comes from printing. In the end, it is not uncommon for companies to spend tens or hundreds of thousands of dollars printing brochures destined for prospects.

Nonetheless, brochures are a necessity. The problem comes when a company is unable, despite its best efforts, to qualify its leads, and is forced to send literature to every one who requested it.
The scenario is far too common for marketing executives. The company wastes tens of thousands of dollars printing brochures for prospects who are not really interested in its offering in the first place.

Consider trade shows for instance. At first glance, it is quite difficult to determine who is a strong lead and who is not. Despite your staff's best efforts to qualify their leads at the show, you inevitably send brochures to every single person who requested literature at the booth. In the end, because the percentage of leads who are really interested is small, the company ends up wasting thousands of dollars in brochures that may not be read once they reach the recipients' desks. This is when Digital brochures come into play...

. : eCommunity sponsorships

Right now, somewhere on the Internet, a group of people is sharing information about your product/service category in an effort to find solutions to their problems. In another group, members are sharing their enthusiasm about hobbies, sports, and other topics of interest...

Fabulous opportunities exist for companies looking to attract high-quality leads by promoting their offerings in the right communities. As community members exchange ideas, share opinions, or discuss solutions, advertisers can include their message as part of the flow of information. Your promotional program becomes an integral part of the online community.

TYRACO eCommunity sponsorships at a glance
Highly-targeted opportunities
TYRACO offers you access to thousands of eCommunities around the World to help you deliver your message at the right place, at the right time and to the right prospects.

Cost-effective marketing solutions
eCommunity sponsorships offer some of the lowest CPMs on the Internet. Plus, development costs are often limited to banner development and ad copy writing.

Non-intrusive promotional tool
A key aspect of TYRACO eCommunity sponsorships is that your message will not disrupt the exchange of information among eCommunity members. Your messages, banners, buttons become part of the information flow, part of the eCommunity.

Rigorous performance tracking
TYRACO will track results and analyze trends in real-time to optimize your promotional campaign's results as the campaign is executed. This means your results are getting better and better and better...

. : eNewsletter sponsorships

Should you pay attention to eNewsletters? You should because your audience is. Today, every other site offers its visitors eNewsletters that cover every topic/product category imaginable. Chances are you have subscribed to and receive a few eNewsletters yourself. While eNewsletters are a superb marketing tool for the sites that publish them, they also represent a great advertising vehicle for marketers.

By placing banners or text messages in targeted eNewsletters, advertisers can take advantage of the recipients' eagerness to read the latest news, articles, tips from sources they rely on to satisfy their needs and wants. This means that your message gets optimal exposure. Optimal response rate depends on a solid strategy.

TYRACO eNewsletter sponsorships at a glance
Highly-targeted opportunities
TYRACO offers access to a wide selection of first-class eNewsletters (400+) to help you deliver your message to the right prospects while ensuring that your brand's image is not tarnished by the practices of questionable publishers. No spam; no obscure sources; no unreliable sites.

Cost-effective marketing solutions
eNewsletters offer some of the lowest CPMs on the Internet. Plus, development costs are often limited to ad copy writing.

Fast turn-around
In less than 2 weeks, your message could reach hundreds of thousands or even millions of subscribers. Responses are almost instantaneous.

. : e-Media planning

Central to every successful advertising campaign is the delivery of promotional messages to the right prospects at the right time. TYRACO.agency will meticulously review media kits and audit reports to develop a media plan that offers the best opportunities to reach your audience and get you a step closer to achieving your objectives.

Our media planners can also screen the media to define your competitive environment and anticipate situations that may hinder your brand's image. The combination of rigorous analysis and creative planning leads to superior media plans that include only the best advertising vehicles to enhance the impact of your marketing messages.

Plus, our media buyers will negotiate the lowest ad rates in magazines, newspapers, TV or radio, so you never pay published rates!

. : Search engine marketing: Google Ad word

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